Category Archives for "Mash Business"

Gym Culture and Combat for Kids with Josh Stanley – The Barbell Life 365

Josh Stanley and I go back a long way.

I remember working with him when he was one of my athletes. Now he trains my kids.

And along the way, he’s built a thriving business training kids and all ages in wrestling, MMA, and more.

STRENGTH UNIVERSITY VIDEO CURRICULUM

THE PERFECT WAY TO GROW IN KNOWLEDGE DURING THIS TIME OF SOCIAL DISTANCING

It's finally here... Learn about technique, programming, assessment, and coaching from a master. For strength coaches and for athletes, these 53 videos (7 hours and 56 minutes of footage) will prepare you to understand the main lifts for maximum performance and safety. Get ready to learn...

LISTEN IN TO TODAY’S PODCAST AS WE TALK ABOUT:

  • His brutal last fight and recovering from disc herniation
  • Coaching your own child is practically impossible
  • Mindset and motivation over technique
  • Gym culture and business growth
  • Do we want nice gyms… or Rocky III gyms?
  • and more…

The Business of Coaching with Matt Reynolds – The Barbell Life 340

In a short amount of time, Matt Reynolds has grown Barbell Logic from a side gig into a thriving and massive business.

Along the way he’s learned about how to coach in a way that gets your clients results – but also in a way that keeps clients as happy and paying customers.

So listen in to this podcast as we discuss some of the keys to his online success. Coaches, listen up!

STRENGTH UNIVERSITY VIDEO CURRICULUM

THE PERFECT WAY TO GROW IN KNOWLEDGE DURING THIS TIME OF SOCIAL DISTANCING

It's finally here... Learn about technique, programming, assessment, and coaching from a master. For strength coaches and for athletes, these 53 videos (7 hours and 56 minutes of footage) will prepare you to understand the main lifts for maximum performance and safety. Get ready to learn...

LISTEN IN TO TODAY’S PODCAST AS WE TALK ABOUT:

  • How to keep online coaching clients for an average of 30 months
  • Why elite athletes are so challenging to coach
  • Adopting powerlifting methodologies to the general population
  • The difference between a LEADER and a BOSS
  • Ensuring client compliance through tons of statistics?
  • and more…

Solving Problems as an Athletic Director with Kim Pate – The Barbell Life 338

What does an Athletic Director actually do?

According to Kim Pate, they solve problems.

Day in and day out, that’s what she’s done. However, the recent pandemic has presented her with a new set of problems that no one has encountered before.

JUST LAUNCHED: DATA DRIVEN "GOLD LEVEL" COACHING

Make the quickest and most dramatic progress possible with the expert coaching of Mash Elite... combined with cutting-edge data-driven decisions.

* Fully Customized Programming

* Unlimited Technique Analysis

*Data-Driven Athlete Monitoring

LISTEN IN TO TODAY’S PODCAST AS WE TALK ABOUT:

  • What being the CEO of athletics really means in the day-to-day
  • How she’s navigated changes with the pandemic
  • Keeping morale high and fighting fatigue during this unusual time
  • The three E’s that determine EVERYTHING for Lenoir-Rhyne
  • How they choose new sports and new coaches
  • and more…

Lessons for Success with Bert Sorin of Sorinex – The Barbell Life 333

If you know about strength, you’ve heard of Sorinex.

And on today’s podcast, we talk to the man behind the madness – the president of Sorinex, Bert Sorin.

One great thing about him is he’s the real deal when it comes to strength (a former collegiate thrower). He earned a lot of business because he would show up and lift right beside the guys he was selling equipment to.

And Bert has tons of great advice on life, growth, business – and even the dark side of success and lifting.

THE BEST OF EVERY WORLD: MASH ELITE PROGRAM SAMPLERS

These samplers of programs cover weightlifting, powerlifting, functional fitness, athletic performance, and more. With all these programs at your hands, coaches can handle any athlete who comes their way - and athletes can explore a variety of approaches.

LISTEN IN TO TODAY’S PODCAST AS WE TALK ABOUT:

  • The lesson from Michael Phelps – and why Travis wants all of his athletes to listen to this podcast
  • Joining the track team by accident?
  • Spotting “white spaces” in business
  • The legendary piece of equipment that Sorinex built – and the unseen challenges in designing and building equipment
  • When the weights become poisonous
  • and more…

Getting Into Walmart with Anders Varner – The Barbell Life 329

Anders Varner is about to do something HUGE.

Barbell Shrugged will soon be selling exercise programs in WALMART!

It’s a passion project that Anders, Doug Larson, and I have been working on for months now. And I’m so excited because I think this could really help bring a new level of fitness and health to communities that need it the most.

We’re not talking about people who regularly snatch at their local box. We’re talking about Walmart customers who don’t know what a calorie is, who have never worked out, who are obese and on their way to all sorts of health issues.

I think this could change the world.

So listen in to hear about it – plus HOW Anders got into Walmart in the first place… and what he’s learned along the way.

THE POWER OF THE CLEAN

Travis Mash's guide to the mighty clean... the most valuable lift for Strength and Conditioning Coaches

Learn to understand the clean on a deep level so you can easily and confidently correct movement flaws, assess athletes, write programs, and coach them to athletic success.

LISTEN IN TO TODAY’S PODCAST AS WE TALK ABOUT:

  • Beta testing in a Walmart “gym” and the importance of… pharmacists?
  • Will this change what we think about “People of Walmart”?
  • Why NOW is the best time to launch something like this
  • How explaining fitness to newcomers is tougher than you might think
  • How to get products into Walmart
  • and more…

Coaching and Entrepreneurship with Dustin Myers – The Barbell Life 328

Dustin Myers does a lot.

He’s a trainer for wrestlers and fighters, a business partner with none other than Cory G, an owner of Old School Gym, and the founder of a supplement company.

So of course we had a TON to talk about. Listen in!

THE POWER OF THE CLEAN

Travis Mash's guide to the mighty clean... the most valuable lift for Strength and Conditioning Coaches

Learn to understand the clean on a deep level so you can easily and confidently correct movement flaws, assess athletes, write programs, and coach them to athletic success.

LISTEN IN TO TODAY’S PODCAST AS WE TALK ABOUT:

  • Training wrestlers – and why American wrestlers are absolute KILLERS
  • The perils of a large gym – and how their gym is doing during the pandemic
  • Movement correction for kids (to avoid problems much later in life)
  • Starting his own supplement company – and what they are REALLY selling
  • Why “fancy” coaching is a huge problem
  • and more…
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